Qatar fought a “culture war”, corruption claims and accusations over rights abuses in hosting the World Cup but experts say the Gulf state has reinforced its image everywhere except parts of Europe. The emirate went into the tournament under scrutiny for its treatment of foreign workers and LGBTQ people but one of the final images to emerge from the event was Qatar’s emir putting a traditional Arab cloak over the shoulders of Argentina star Lionel Messi. “That is what people will remember,” said Carole Gomez, a sports sociology specialist at the University of Lausanne, in Switzerland. She high…